Charlie McConalogue (Donegal, Fianna Fail)
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1453. To ask the Minister for Agriculture, Food and the Marine the status of the funding application by Bord Bia to the EU to market Irish suckler beef as a premium product and increase the return for the primary producer. [36825/19]

Michael Creed (Cork North West, Fine Gael)
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Under the EU Promotion of Agricultural Products Regime, Bord Bia has submitted an application for an Information and Promotion Campaign on EU Suckler Beef, with the strapline " EU Suckler Beef - Wholesome, Raised as Nature Intended".The destination markets are Germany and Italy. The duration of the programme is three years, with a budget of €2.9 million, of which 70% would be co-funded by the EU.

The application is currently under scrutiny in Brussels as part of a competitive process, with the EU Commission Decision on successful applications expected to be published in Q4 2019. If approved, the Irish Suckler Beef Promotion programme would start early in 2020.