Pearse Doherty (Donegal, Sinn Fein) | Oireachtas source

We need clarity in this regard. We will discuss social media advertising later. The section refers to advertisement and targeted advertisement. Will the Minister of State clarify, using the definition that he has now used for “advertise”, which was dealt with on amendment No. 1, whether a post that is not sponsored paid advertisement will be deemed as advertisement? The section that refers to social media advertisement makes it clear that someone cannot enter into an arrangement with a social media company unless there are a number of provisions. Is that also for a post as opposed to a paid advertisement? Can the Minister of State clarify that advertisement includes the poster in the local shop or butcher advertising the car, the 50-50 draw or whatever it is? Previously, the definition included the display of a notice. I assume it does, but I just want to make the point that it does not require payment as such. Is that correct?

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