Dáil debates

Thursday, 13 July 2023

Ceisteanna ar Sonraíodh Uain Dóibh - Priority Questions

Milk Supply

9:00 am

Photo of Bríd SmithBríd Smith (Dublin South Central, People Before Profit Alliance) | Oireachtas source

I do not know how the Minister reacted to it, but I found the bombardment by the National Dairy Council’s campaign around World Milk Day recently, particularly on television, alarming. It was nothing other than a greenwashing exercise. I was alarmed that it portrayed a need for us all to consume more and more dairy on the grounds that it was efficient, good for the planet, made everyone look happy-clappy, green and healthy. Will the Minister comment on this? Is he worried about it? Has the Government funded any of this advertising in any way?

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